The 2011 Report On Scanning Probe Microscopes: World Market Segmentation By City

The 2011 Report On Scanning Probe Microscopes: World Market Segmentation By City

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This report was created for global strategic planners who cannot be content with traditional methods of segmenting world markets. With the advent of a "borderless world", cities become a more important criteria in prioritizing markets, as opposed to regions, continents, or countries. This report covers the top 2000 cities in over 200 countries. It does so by reporting the estimated market size (in terms of latent demand) for each major city of the world. It then ranks these cities and reports them in terms of their size as a percent of the country where they are located, their geographic region (e.g. Africa, Asia, Europe, Middle East, North America, Latin America), and the total world market.

In performing various economic analyses for its clients, I have been occasionally asked to investigate the market potential for various products and services across cities. The purpose of the studies is to understand the density of demand within a country and the extent to which a city might be used as a point of distribution within its region. From an economic perspective, however, a city does not represent a population within rigid geographical boundaries. To an economist or strategic planner, a city represents an area of dominant influence over markets in adjacent areas. This influence varies from one industry to another, but also from one period of time to another.

In what follows, I summarize the economic potential for the world's major cities for "scanning probe microscopes" for the year 2011. The goal of this report is to report my findings on the real economic potential, or what an economist calls the latent demand, represented by a city when defined as an area of dominant influence. The reader needs to realize that latent demand may or may not represent real sales.

    Author

    Icon Group International

    Binding

    Paperback

    Label

    ICON Group International, Inc.

    Manufacturer

    ICON Group International, Inc.

    NumberOfPages

    330

    ProductGroup

    Book

    ProductTypeName

    ABIS_BOOK

    PublicationDate

    2011-01-15

    Publisher

    ICON Group International, Inc.

    Studio

    ICON Group International, Inc.

    The 2011 Report on Scanning Probe Microscopes: World Market Segmentation by City

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